17th and Valencia New Century Beverage Co.

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Unfinished History

Pepsi-17th-and-Valencia Diva Kirkeberg 1478631.jpg

17th and Valencia, when the New Century Beverage Company still had the land and bottled Pepsi-Cola and Orange Crush and other popular sodas here, c. 1983.

Photo: Max Kirkeberg Collection, diva.sfsu.edu

North-on-Valencia-from-18th 1983 Kirkeberg Diva 1478617.jpg

North on Valencia from 18th Street, 1983.

Photo: Max Kirkeberg Collection, diva.sfsu.edu

Pepsi-south-on-Valencia-from-17th-1983 Kirkeberg Diva 1478638.jpg

Pepsi Bottling factory, south on Valencia from 17th Street, 1983.

Photo: Max Kirkeberg Collection, diva.sfsu.edu